It was back in 2008 when I had decided that with all my fishing experience I wanted to create a bait for myself and others at Emmotland fisheries. I started on a very tight budget of only £500 (well I say a tight budget but back then this was probably a substantial amount) and with this along came the birth of the EMP . A Deep red fish meal with a subtle hint of fruit. After a couple of year we decided to expand and created the legendary Nuttyjaffa which quickly became many customers favourite choice. As things progressed over the years we started to add to our ever growing list of products until we eventually got to where we are today! The last two years have seen us bring in consultants, a media team and team members and we are sure together with our customers we can only grow from strength to strength! I would like to take this opportunity to thank each and every one of our customers for their loyalty over the years because without you we wouldn't exist today.